If you went to central casting looking for someone who could earnestly defend Bill and Hillary Clinton’s shady financial claims, you could hardly do better than Governor Shamwow himself, Terry McAuliffe. And that’s precisely what Meet the Press did yesterday. Yet in the process of trying to substantiate Hillary’s claim to being “dead broke” upon leaving the White House after Bill’s presidency, the Virginia governor, former Clinton campaign manager, and built-for-QVC traveling salesman did end up making a relevant point about the 2016 presidential election.
Clinton’s insistence she was broke post-presidency was obviously ridiculous, which is probably why McAuliffe rushed out to defend it:
“I cannot tell you the distress in that family at that time, with all the issues and all the legal fees, banks refusing to even give them a mortgage. So listen, people go through tough financial times,” he said.
McAuliffe’s comments came when asked about remarks from Clinton quoted in his book depicting the former first lady saying “we own nothing” and “it was really horrible” when leaving the White House.
“They had nothing compared to a lot of rich friends,” host Chuck Todd pressed.
But it was the next part of the interview that was more interesting:
McAuliffe pointed to Clinton’s upbringing in an attempt to cast the presumed Democratic presidential frontrunner as someone who knows hardship, noting her “middle-class roots” and that her mother was abandoned.
This is the 2016 presidential election in a nutshell, and Hillary is far from the sole offender. Her Republican rivals are, if anything, even more desperate to project the false populism of poverty.
It recalls a classic McDonald’s commercial in which older diners are engaged in an uphill-in-the-snow-both-ways competition over childhood hardships. If memory serves (I can’t find the clip online), it ends with one elderly diner talking about walking barefoot when the diner behind him snaps “Feet? You had feet?”
The major difference between that commercial and the 2016 campaign is that the candidates are competing for most recent poverty, with the trump card being somehow still poor even today and running for president. At this rate we’ll be lucky if a future nominee doesn’t win the primaries on the strength of a biography that consists of still living with his parents. (On the other hand, being a grown adult who isn’t very good with money does seem to be a presidential prerequisite these days.)
This afternoon, CNN posted an article whose headline asked the following question: “Can a Jos. A Bank suit win the White House?” I bet now you wish we could go back to talking about Chipotle.
The story is about Scott Walker:
Presidential hopeful and Wisconsin Governor Scott Walker boasted in New Hampshire last weekend that he shops for suits at Jos. A Bank. It’s famous for its huge discount deals. “All suits — Buy 1 get 3 FREE” reads the site’s current promotions.
Walker is using his everyman wardrobe to resonate with middle class voters.
“The shirt is from Kohl’s. The suit is from Jos. A Bank,” Walker, a Republican, told a crowd in New Hampshire over the weekend.
Walker has actually made his shopping at Kohl’s a regular feature of the campaign. In his defense, there is a point: in a January speech he explained how his wife had to teach him how to shop there properly, by waiting for deals, clipping coupons, and using reward points. Lesson learned, Walker finally returned to Kohl’s to buy a shirt and “the next thing you know they are paying me to buy that shirt!” (I’m sure former Wisconsin Senator Herb Kohl, whose family started the chain more than a half-century ago, was just delighted to hear it.)
Should we care which candidates shop at Kohl’s? No, we should not. Which is what made encountering the following note in the CNN story a pleasant surprise:
So what suits do other presidential hopefuls wear? Does the suit say anything about them or their policy? We don’t know.
Spokespersons for Republican Senators Marco Rubio and Ted Cruz did not respond for comment. Senator Rand Paul’s spokesperson declined to comment.
Of course, I don’t mean to suggest that this election is an outlier in this regard. In fact, it’s long been a tradition in American politics to lay claim to the famous American up-from-your-bootstraps work ethic and economic mobility.
And the candidates have perfectly valid reasons to partake in this tradition. Hillary Clinton is doing so because she is very, very rich, a situation made possible partly because the regular rules that apply to “everyday Americans” don’t apply to the Clintons. Hillary would like to shed the image of her as an out-of-touch crony capitalist extraordinaire. The problem is that the image is accurate.
Republicans are doing so both to contrast themselves with the rich and privileged Clintons as well as to continue exorcising the ghost of 2012, specifically Mitt Romney’s infamous “47 percent” comment. Conservatives hope to banish the image of the country club Republican, and are going out of their way to push back on the perennial media narrative of uncaring right-wingers. If the current string of Clinton scandal revelations continues at this clip, however, they won’t have to do much at all to look more relatable than the Democratic royal family they’re running against.